420 destinations

Ride the Magic Bus

Taking a Bus to Learn Plant Medicine? One of the greatest experiences you can take when you want to really learn more about our sacred plant is to catch a “cannabus”. Not only do you get to meet some chill people, you collectively get to learn about health and wellness, the benefits of consuming for…
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California Tourism & Hospitality Get a Lift

California has been going through growing pains as the nascent legal cannabis industry continues to evolve. You would know that there actually exists a robust industry of innovative products and emerging brands in spite of the illegal market. We took a look at what transpired the last year.         2019 Cannabis Tourism…
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Where to Lift Your Experiences

A Model for Cannabis Consumption Lounges When you have spent more than 30 years studying all sorts of brands, you one day realize that the campaigns you worked on and promotions you developed were the experiences of the brands themselves. In the retail space, I was fortunate to have worked on brands like Vons Grocery,…
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Lifted on Mackinaw Island

Fall Adventures with an Elevated Twist My edible buzz was on point as the plane touched down in Pellston and we rolled toward a tiny mountain lodge style airport. Pellston is a tiny town in north Michigan. After retrieving my bag from a small carousel flanked by fire features and stuffed animals, I hopped a…
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Elevated Dining…Classier Than You Think

Match Desired Effect with Your Meal for the Ultimate Experience! The culinary cannabis movement is a space bursting with innovation. Words like cultivar, terrior and appellations are now used to describe the world class sungrown cannabis from northern California. Organization’s like Crop to Kitchen and sophisticated foodies like The Herb Somm are leading the conversation…
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Cannabis Tourism Defined

What it is and how to get the most elevated experience! “What is cannabis tourism? Is it like wine tours?”, I am often asked. Well, wine tours tend to cater to a wide-variety of individuals, from connoisseurs to party-seekers. So, yeah, the subject can definitely be compared to cannabis tourism…sort of. Legalized recreational cannabis use…
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The Ganja Traveler: California Travel Tips

Travel + cannabis are like peas + carrots, they simply belong together. Cannabis is a tool that opens minds, sharpens senses and magnifies experiences. The very nature of travel is to explore and expand by visiting new environments.They are undoubtedly synergistic, and complimentary. Below are tips on how to partake in this new world of…
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Palm Springs Vibe – Experience the desert from aloft…

Travel
The good news is that the Palm Springs area, as a tourist destination, is open to having 420-friendly businesses. New regulations on Cannabis are beginning to define where and what types of places may serve you a bowl, a pre-roll or crystalized THC for you to dab when you are visiting the area. Desert Hot…
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