Month: January 2020

California Tourism & Hospitality Get a Lift

California has been going through growing pains as the nascent legal cannabis industry continues to evolve. You would know that there actually exists a robust industry of innovative products and emerging brands in spite of the illegal market. We took a look at what transpired the last year.         2019 Cannabis Tourism…
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Where to Lift Your Experiences

A Model for Cannabis Consumption Lounges When you have spent more than 30 years studying all sorts of brands, you one day realize that the campaigns you worked on and promotions you developed were the experiences of the brands themselves. In the retail space, I was fortunate to have worked on brands like Vons Grocery,…
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